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Coca Cola Vending Machine Gives Away Drinks For Hugs

Don't have a dollar? How about a hug?

Coca Cola has set up a vending machine with the words 'Hug Me' at the National University of Singapore that gives students a free drink in return for a hug.

The machine was installed as part of the company's 'Open Happiness' campaign.

"The Coca Cola Hug Machine is a simple idea to spread some happiness," says a rep. "Our strategy is to deliver doses of happiness in an unexpected, innovative way to engage not only the people present, but the audience at large."

April 13, 2012 |




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