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Calvin Klein Threesome Ad Taken Down Following Outrage

Calvin Klein has finally replaced a racy New York billboard which featured a topless woman with two other men, evoking images of a orgy with a slightly less sexual ad featuring a model in a wet bikini.

The original giant 50-foot ad, which shocked and titillated New York City's Soho neighborhood, was criticized for being "too sexually provocative."

"It's borderline pornographic," one resident told the 'New York Daily News' at the time. "They all look so young, particularly the girl. And to portray them in a threesome - it's just taking it too far. Just the positioning of them all - she's kissing him, the other guy has his hands down her pants, they're all misty even. It's really inappropriate."

Calvin Klein defended it as "a very sexy campaign that speaks to our targeted demographic." However, the company has now quietly replaced the billboard and the new ad is definitely going over a lot better with residents.

"I think it's a good thing," a 36-year-old woman who lives a few blocks from the billboard tells the paper. "The old one bothered people. It was a little too explicit with the threesome You didn't even notice the jeans as much as what was going on with the people."

Calvin Klein's in-house agency, CRK Advertising, has a history of pushing the boundaries. Just last year, one of its ads featuring Eva Mendes nude was banned from American network television for flashing her nipple.

See the threesome ad and the new billboard below:

Calvin Klein Threesome Ad

June 26, 2009 |




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